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todayWear Madeiran Tradition. With Salt and Humor.
From local poncha to the levadas. Discover unique t-shirts and apparel where even the fish have stories to tell. From Madeira to the world.
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I Always Descend With Style Unisex t-shirt
24,99 €This t-shirt is for those who know that life in Madeira is a constant up-and-down. It’s for those who face challenges with the style of someone in a wicker toboggan with their heart in their mouth, but with an impeccable look. If your motto is to not let gravity bother you, Honório is your guide. […]
Swordfish & Banana Unisex t-shirt
24,99 €This t-shirt is for the daring romantics. It’s for those who know that in Madeira, the best recipes aren’t fried, they’re the ones that warm the heart. It’s for those who wear the shirt (literally) of a love story that defied all traditions. It’s proof that SWORDFISH & BANANA is, in fact, the PERFECT MADEIRAN […]
Deep Bass Unisex t-shirt
24,99 €This t-shirt is for those who know that in Madeira the best street parties aren’t cheap, they’re underwater. And for those who, like DJ Deep “Lapas-Bass”, know that to endure life’s depths, the secret is to have plenty of style, sunglasses in the dark, and a bass that makes you feel the vibe all the […]
Rali da Madeira Unisex t-shirt
24,99 €This t-shirt is a tribute to all the rally “addicts” in Madeira. It’s for those who camp in the mountains, for those who eat roadside skewers while waiting for the cars, and for those who smell burnt rubber as if it were the best perfume in the world. The Driver: Nélio “Piston”, the only hippocampus […]
Just Chill Unisex t-shirt
24,99 €This t-shirt is for those who have the authority of a grouper: big, calm people who aren’t shaken by low tides. It’s for those who know that being in Madeira is having the privilege, like Gualberto, of looking at life with style and saying: “Today I’m not working hard!” Where the grouper is king and […]
I Got So Burnt Out! Unisex t-shirt
24,99 €This t-shirt is the official uniform for those who, like Norberto, give it their all — whether at work, climbing the island’s steep hills, or trying to catch the last ray of sunshine in Porto Moniz — and end the day needing a total “reset”. The motto: If the sun (or life) has fried your […]
Limpets On Strike! Unisex t-shirt
24,99 €This t-shirt is for those with a leader’s spirit who don’t stay silent in the face of life’s (or stomach’s) injustices. It’s for those who love our traditions but know how to laugh at the absurdity of seeing a fish in a beret leading a shellfish strike. The Battle Cry: “Justice for the Limpets!” The […]
Fish Memory, But Eternal Style Unisex t-shirt
24,99 €This t-shirt is for those who, like Sidônio, sometimes walk into a room and forget what they were going to do… but take advantage of the hallway mirror to check if their hair is in place. It’s for those who live in the moment, because yesterday is already forgotten and tomorrow is too far away. […]
FISHSTORIE
Find a fit for everyone
MADEIRA ISLAND
FISHSTORIE
Find a fit for everyone
MADEIRA ISLAND
FISHSTORIE
Find a fit for everyone
MADEIRA ISLAND
FISHSTORIE
Great stories come from small gestures.
Every fish has a story to tell.
New arrivals
New stories to explore!
Ridin’ The Waves at Jardim do Mar! Unisex t-shirt
24,99 €This t-shirt is for the fearless, for sea lovers, and for those who know that being “from Madeira” means having the energy of a banana and the courage of a monk seal. It’s a tribute to our wild coast and the vibrant spirit of those who face life (and the waves) with a smile and […]
The Black Scabbad’s deep blue groove! Unisex t-shirt
24,99 €This t-shirt is for lovers of good music and Madeiran nightlife. It’s for those who know that the elegance of the Black Swordfish goes far beyond the dish. It’s a tribute to the jazz culture on the island and to those who, like Américo, know that style is eternal, even in the darkness of the […]
Sippin’ Madeira Wine With the Monk Seal! Unisex t-shirt
24,99 €This t-shirt is for those who know that the true wealth of Madeira isn’t in the gold, but in the time we take to savor a good wine overlooking the Atlantic. It’s for bon vivants, for nature lovers, and for those who, like Silvino, know that “Sippin’ Madeira Wine” is the best therapy in the […]
The Radical Limpet Conquiering Pico Ruivo! Unisex t-shirt
24,99 €This t-shirt is for adventurers, for those who aren’t afraid of steep climbs, and for those who know that in Madeira, the limit isn’t the sea, it’s the sky. It’s for those with the grit (or the suction cup) needed to conquer any “Pico” that life throws their way. The Protagonist: Duarte “Ventosa,” the only […]












